{"product_id":"smash-it-strong-hold-matte-100g","title":"SMASH IT– Strong Hold Matte Paste 100g","description":"\u003cp data-end=\"279\" data-start=\"0\"\u003eMeet \u003cem data-end=\"46\" data-start=\"36\"\u003eSMASH IT\u003c\/em\u003e, the powerhouse hairstyling paste built for barbers, stylists, and anyone who wants serious hold with zero fuss. This oil-free, semi-matte formula delivers all-day control without the greasy residue or crunch of traditional pomades.\u003c\/p\u003e\n\u003cp data-end=\"728\" data-start=\"429\"\u003e✔ Strong Hold, Oil-Free – No stickiness or residue\u003cbr data-end=\"482\" data-start=\"479\"\u003e✔ Semi-Matte Finish – Natural texture without shine\u003cbr data-end=\"536\" data-start=\"533\"\u003e✔ Restyle Anytime – Flexible formula that moves with you\u003cbr data-end=\"595\" data-start=\"592\"\u003e✔ Ideal for Braids \u0026amp; Short Hair – Tame frizz and flyaways effortlessly\u003cbr data-end=\"668\" data-start=\"665\"\u003e✔ Barber-Approved – Designed for performance and precision\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"765\" data-start=\"730\"\u003e\u003cstrong data-is-last-node=\"\" data-end=\"765\" data-start=\"730\"\u003eDon’t just style it — SMASH IT.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"765\" data-start=\"730\"\u003e\u003cstrong data-is-last-node=\"\" data-end=\"754\" data-start=\"688\"\u003e\u003cstrong data-is-last-node=\"\" data-end=\"765\" data-start=\"730\"\u003eNote: Wholesale Customers - 1 carton contains 12 units.\u003c\/strong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Heiniger Professionals Australia \u0026 New Zealand","offers":[{"title":"Default Title","offer_id":41444052664397,"sku":"SMA01","price":22.14,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0598\/9741\/3709\/files\/Screen_Shot_2025-12-05_at_2.07.00_pm.png?v=1764910199","url":"https:\/\/heinigerprofessionals.co.nz\/products\/smash-it-strong-hold-matte-100g","provider":"Heiniger Professionals Australia \u0026 New Zealand","version":"1.0","type":"link"}